Everyone wants to be an expert.
Nothing wrong with that.
The problem is that many want to become an expert overnight!
Now that may be possible in very narrowly defined niches, but even there the desirability of such ‘expertise’ is in question.
We all know and respect experts as having had long, immersive and intense knowledge and experience with a particular subject or skill. Indeed that’s the reason we look up to them.
Lately I’ve been noticing a flurry to create the impression of being an expert – by writing a book, by building a brand, by giving talks and presentations – which is hard to understand or explain.
True, the authority symbols of being a published author or keynote speaker or syndicated columnist are helpful in enhancing the expert status you attain – but on their own, these things don’t make you an expert.
There’s a lot going on behind the scenes before you can appear on your stage wearing ‘expert status’ as the crown on your head.
Let’s talk about it.