Monthly Archives: Mar 2019

What Do Your People Want?

Why Book Reviews

I wrote and published my first ebook way back in 1997.

It was for a very small and specialized niche. Since then, that little ebook has sold over SEVEN HUNDRED copies. Even today, it sells a few every month – with no effort at all.

That didn’t happen because I was smart – but because I was lucky.

Very lucky.

Intuitively I had picked a niche that was in high demand by my target audience. It was information they simply had to have, because it offered the solution to a pressing problem that couldn’t be solved in any other way.

Few information marketers today have the luxury of taking such a chance with their product creation, especially now when over-looked niches with little competition are almost non-existent. More than ever before, anyone venturing into a new niche must be able to do one thing accurately and well in order to succeed.

CONTINUE READING

4 Reasons Why Everyone Needs Time Management Skills

At a recent college reunion, twenty-five years after we first entered college, I met many old classmates and re-learned one important lesson.

Being Time Efficient Is HIGHLY Profitable!

One theme kept popping up over and over again in our conversations.

“Our kids rarely get to see their dad, he’s so busy!”

“I go to work at 6 a.m. and get back around 7 in the evening!”

“My son WON’T be a doctor – because he sees how crazy our schedule is!”

And invariably, the next question is: “As a surgeon, you must be working very long hours, right?”

They were all surprised when I said my average ‘work day’ at the hospital is 2 hours – except when I’m operating, when it is 7 hours (or longer, depending upon how complex the surgery is).

How do I manage this?

How do I have so much “free time” when everyone else has “No Time”?

How am I juggling so many exciting projects in ADDITION to my regular work?

It’s really quite simple. Let me explain.

CONTINUE READING