Marketing

Solomon’s Wisdom – SEO Tips & SEM Strategies For High Google Rankings

 How Artificial Intelligence and Machine Learning Influence Search Engine Optimization – And How You Can Still Win At This New Game

King of Google Rankings - SEO tips and SEM strategy

 

King Solomon’s wisdom is the stuff of legend.

As one story goes, two women arrived at his court with a newborn infant, to settle a dispute over whose baby it was. 

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Quora Power – How To Tap Into Quora for More Website Traffic

If there’s an online social network where over 100 million users go to ask questions that they trust will be answered by an expert, do you think that would be a good source of website traffic to tap into?

You bet it is!

And there’s just that kind of network online. It’s called Quora.

Quora is a kind of forum where anyone can ask and answer questions. The community votes up the most helpful answers, so that excellent or relevant content bubbles up higher than others.

While the effect of SEO takes some time to be seen, PPC advertising has varied results, social media takes up your time and energy, and other advertising grows too expensive for the expected return, the free surge of traffic that can hit your website from Quora makes it an exciting source of visitors for any marketer or business owner.

You can use Quora to ask questions – or answer them.

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How Instagram Marketing Can Drive More Website Traffic

Instagram Marketing

A social network where 800 million people from all over the world share pictures, photographs and videos could be a great place to seek fresh visitors, leads and customers for your business.

Instagram is a hot platform which smart marketers and entrepreneurs use to

  • engage with audiences
  • strengthen their brands and
  • grow website traffic

In just 5 years from 2012 to 2017, Instagram went from 50 million active monthly users to over 700 millionthat’s 14 times more!

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How To Use Link Building To Attract More Website Traffic

Link Building Traffic

Link building involves collecting links to your website from other web pages, blogs and online resources.

It has never been more important to have links of high quality pointing back to your website. Google and other search engines value such links highly when deciding where to rank your website on search engine results pages.

So it follows that by accumulating more links to your website, you’ll rise up the search listings and be found by more people. This ensures a flood of traffic to your website that will continue for months, or even years.

Link building is one of the most important factors that affect search ranking. When all other things are equal, the site with more backlinks will be the one that captures higher rankings on search engine results pages (SERPs).

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Risk Reversal : How To Take Away Their Risk

Keep this in mind.

In any transaction in business, one of the two sides is being asked to assume a greater portion of the risk.

If you can minimize (or completely eliminate) the risk your prospect is asked to take, that could become one of the most powerful levers in getting them to begin a relationship with your business.

If you’re making some sales, moving your product, offering your services – WITHOUT a strong guarantee, imagine how much more you can achieve with a great risk reversal process in place!

I changed my risk reversal statement using some tested and proven concepts – and saw my sales conversion TRIPLE, even though…

It was for one of my higher priced products.

And yes, because of a strong risk reversal offer, there were more refund requests.

But they only increased by 15% over what it was before, while there were three times more buyers… and so I ended up more than doubling my profits, just from this single business optimization force-multiplier!

That’s how effective a powerfully denominated, clearly stated, bold and unconditional guarantee can be to your business. But there’s more to it than just slapping a risk reversing statement on your sales process.

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